{"id":7197,"date":"2025-05-07T00:00:00","date_gmt":"2025-05-06T16:00:00","guid":{"rendered":"https:\/\/www.fraudlabspro.com\/resources2\/tutorials\/introducing-advanced-anomaly-detection\/"},"modified":"2026-05-26T15:43:13","modified_gmt":"2026-05-26T07:43:13","password":"","slug":"introducing-advanced-anomaly-detection","status":"publish","type":"docs","link":"https:\/\/www.fraudlabspro.com\/resources\/tutorials\/introducing-advanced-anomaly-detection\/","title":{"rendered":"Introducing Advanced Anomaly Detection"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"600\" src=\"https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-advanced-anomaly-detection-img.png\" alt=\"Advanced Anomaly Detection\" class=\"wp-image-4872\" srcset=\"https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-advanced-anomaly-detection-img.png 1200w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-advanced-anomaly-detection-img-300x150.png 300w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-advanced-anomaly-detection-img-1024x512.png 1024w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-advanced-anomaly-detection-img-768x384.png 768w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-advanced-anomaly-detection-img-50x25.png 50w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-advanced-anomaly-detection-img-920x460.png 920w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-advanced-anomaly-detection-img-600x300.png 600w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-advanced-anomaly-detection-img-320x160.png 320w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Intro<\/h2>\n\n\n\n<p>Fraudsters are always finding new tricks, so we are constantly on our toes to develop countermeasures. To help you protect your business better, behold our newest powerful feature, which is the Advanced Anomaly Detection.<\/p>\n\n\n\n<p>This new feature builds on our existing suite of anomaly detection tools which are Hourly Sales Anomaly Detection, IP and Ship Location Anomaly Detection, but now offers even deeper insights by analyzing data over the past 28 days instead of the previous 14 days. That means deeper insights, better accuracy, and a stronger defense against evolving fraud tactics.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">What Is Anomaly Detection<\/h2>\n\n\n\n<p>FraudLabs Pro Anomaly Detection uses AI-driven technology and frameworks to automatically detect unusual patterns or anomalies for an order based on historical sales records. It helps to uncover suspicious behavior that might otherwise go unnoticed.<\/p>\n\n\n\n<p>We currently support three types of anomaly detection:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Hourly Sales Anomaly Detection<\/h3>\n\n\n\n<p>Detects unusual hourly sales patterns and then sends real-time alerts via email or Slack.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.fraudlabspro.com\/resources\/tutorials\/what-is-hourly-sales-anomaly-detection\/\">Learn More  \u00bb<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. IP Location Anomaly Detection<\/h3>\n\n\n\n<p>Identifies orders placed from IP locations that deviate from past sales records.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.fraudlabspro.com\/resources\/tutorials\/ip-and-ship-location-anomaly-detection\/\">Learn More  \u00bb<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Ship Location Anomaly Detection<\/h3>\n\n\n\n<p>Identifies discrepancies in shipping addresses that don&#8217;t align with your customer&#8217;s historical records.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/www.fraudlabspro.com\/resources\/tutorials\/ip-and-ship-location-anomaly-detection\/\">Learn More  \u00bb<\/a><\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">What&#8217;s New<\/h2>\n\n\n\n<p>Previously, our anomaly detection features relied on IP location data collected over the last 14 days to identify suspicious patterns. While this has proven effective, we recognized that short-term data may not capture all fraud behaviors, especially those that evolve over time.<\/p>\n\n\n\n<p>Therefore, we have introduced the Advanced Anomaly Detection which uses IP location data collected over the last 28 days to identify suspicious patterns.<\/p>\n\n\n\n<p>This feature is exclusively available for Large and Enterprise plan users only. It&#8217;s ideal for businesses handling higher transaction volumes or those more exposed to fraud risks, such as E-commerce stores with international customers, subscription services with recurring billing, high-value goods retailers, digital product vendors and so on.<\/p>\n\n\n\n<p>If you are interested in this feature, you can <a href=\"https:\/\/www.fraudlabspro.com\/pricing\" target=\"_blank\" rel=\"noreferrer noopener\">subscribe to a new plan or upgrade your plan now<\/a>.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">The Key Benefits<\/h2>\n\n\n\n<p>Expanding from 14 to 28 days data gives your fraud detection system more context and intelligence. Here&#8217;s why this matters for fraud prevention:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Smarter Pattern Recognition<\/h3>\n\n\n\n<p>This feature gives our system more behavioral data to analyze. This allows it to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Detect long-term fraud patterns that may not show up in a 14-day span<br><\/li>\n\n\n\n<li>Understand customer buying cycles, including weekend vs. weekday variations<br><\/li>\n\n\n\n<li>Establish stronger baselines for what is \u00e2\u20ac\u0153normal\u00e2\u20ac\u009d vs. \u00e2\u20ac\u0153suspicious\u00e2\u20ac\u009d<br><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2. Reduced False Positives<\/h3>\n\n\n\n<p>Short-term spikes or one-off location changes can trigger unnecessary alerts. With 28 days of historical data, the system gains enough context to recognize:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Legitimate travel or seasonal shipping changes<br><\/li>\n\n\n\n<li>Flash sales or promotional campaign effects<br><\/li>\n\n\n\n<li>Regular purchase patterns by returning customers<br><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3. Improved Detection of Slow-Burn Fraud<\/h3>\n\n\n\n<p>Some fraudsters operate patiently by testing systems with low-risk behavior before launching a major attack. With a 28-day training data, FraudLabs Pro is better equipped to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Spot low-frequency fraud attempts<br><\/li>\n\n\n\n<li>Link separate events that form a suspicious pattern over time<br><\/li>\n\n\n\n<li>Flag stealthy abuse of IPs or repeated misuse of shipping addresses<br><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">4. Increased Protection for High-Risk Transactions<\/h3>\n\n\n\n<p>For enterprise businesses dealing with high-value items or sensitive services, even a single fraudulent transaction can be costly. With a broader data lens, anomaly detection becomes more precise.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">How to Enable Advanced Anomaly Detection<\/h2>\n\n\n\n<p>To verify or customize your anomaly detection settings:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Log in to your <a href=\"https:\/\/www.fraudlabspro.com\/merchant\/sign-in\" target=\"_blank\" rel=\"noreferrer noopener\">FraudLabs Pro Merchant Area<\/a>.<\/li>\n\n\n\n<li>Go to Settings &gt; Smart Detection.<\/li>\n\n\n\n<li>Enable either Hourly Sales Anomaly Detection, IP Location Anomaly Detection, or Ship Location Anomaly Detection based on your business needs.<img loading=\"lazy\" decoding=\"async\" width=\"1870\" height=\"949\" class=\"wp-image-4864\" style=\"width: 900px;margin:15px auto;\" src=\"https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-smart-detection.png\" alt=\"Smart Detection Settings\" srcset=\"https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-smart-detection.png 1870w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-smart-detection-300x152.png 300w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-smart-detection-1024x520.png 1024w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-smart-detection-768x390.png 768w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-smart-detection-50x25.png 50w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-smart-detection-1536x779.png 1536w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-smart-detection-920x467.png 920w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-smart-detection-600x304.png 600w, https:\/\/www.fraudlabspro.com\/resources\/wp-content\/uploads\/2025\/05\/flp-smart-detection-320x162.png 320w\" sizes=\"auto, (max-width: 1870px) 100vw, 1870px\" \/><\/li>\n\n\n\n<li>Click on Save Changes.<\/li>\n\n\n\n<li>Done.<\/li>\n<\/ol>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>By expanding our anomaly detection to use 28-day data collection, FraudLabs Pro gives businesses a deeper, more reliable view into suspicious activity. This means fewer false positives, faster detection of emerging fraud, and greater protection for your online business.<\/p>\n\n\n\n<div style=\"height:41px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:59px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Ready to Elevate Your Fraud Detection Strategy?<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-1 wp-block-buttons-is-layout-flex\"><div class=\"wp-block-button has-text-align-center\"><a id=\"btn-click\" class=\"wp-block-button__link has-white-color has-text-color has-background wp-element-button\" href=\"https:\/\/www.fraudlabspro.com\/pricing?utm_source=blog&amp;utm_medium=link&amp;utm_campaign=cta&amp;utm_term=footer-paid-advanced\" style=\"background-color:#ed4747;margin:0px 14px 14px 10px;\" target=\"_blank\" rel=\"noreferrer noopener\">Try Advanced Anomaly Detection Today<\/a><\/div><\/div>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:14px;\">Already a Large or Enterprise plan user? <a href=\"https:\/\/www.fraudlabspro.com\/merchant\/setting\" target=\"_blank\" rel=\"noreferrer noopener\">Enable It Now<\/a>.<\/p>\n\n\n\n<div style=\"height:68px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Intro Fraudsters are always finding new tricks, so we are constantly on our toes to develop countermeasures. To help you [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_lmt_disableupdate":"","_lmt_disable":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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