Fraud detection is only half the battle when running an online business, communicating the results of that detection effectively is just as important. Without timely notifications, customers may feel left in the dark and merchants could lose valuable time in handling suspicious transactions. That’s where the Zapier Notification feature in FraudLabs Pro steps in. FraudLabs Pro has recently updated its Zapier app, making it possible to send real-time notifications the moment an order is validated. This enhancement transforms the way merchants manage fraud detection and customer communication by removing delays and automating routine tasks.
What Is Zapier
Zapier is a popular automation platform that allows users to connect different web applications without requiring programming knowledge. It works on a system of Zaps, which are automated workflows that link one app’s trigger to another app’s action. By integrating FraudLabs Pro with Zapier, merchants can go beyond standard fraud detection and create customized, automated workflows tailored to their business needs. Whether it’s notifying staff, updating customer records or following up with buyers, Zapier can handle the repetitive tasks so merchants can focus on their core business.
This tutorial will demonstrate how to configure notifications using the integration between Zapier and FraudLabs Pro. Please note that in this example, the Gmail app is used as the Action Event in the Zap, but you can choose any other Zapier app as the Action Event as well.
Make a Zap in Zapier
- Click on Make a Zap button in the Zapier page.
- Choose FraudLabs Pro app and select Status Changed as the Trigger Event.
- Select Add a New Account.
- Enter FraudLabs Pro API Key and click on Continue button.
- Choose Gmail App and select Send Email as the Action Event.
- Choose Account by Sign in to Gmail.
- Customize the email template.
- Turn on the Zap.
- Done.
Enable Zapier Notification in FraudLabs Pro
- Login to FraudLabs Pro Merchant Area.
- Click on the Settings in the left menu bar.
- Under the Zapier Notification section, select the status to enable the notification.
- Click on Save Changes.
- Done.
Benefits of Using Zapier Notifications with FraudLabs Pro
Integrating Zapier notifications into FraudLabs Pro offers several advantages:
- Reduced Manual Work: Routine tasks like contacting customers or updating records are automated.
- Faster Response Time: Instant triggers mean fraud alerts and customer communications are sent without delay.
- Improved Customer Experience: Customers receive timely updates about their orders, especially when additional verification is required.
- Flexible Integration: With access to over 7,000 apps in Zapier’s ecosystem, merchants can connect FraudLabs Pro to virtually any tool they use in their operations.
- Scalability: As business volume grows, automation ensures that fraud management processes remain efficient without requiring additional manpower.
Conclusion
The Zapier Notification feature in FraudLabs Pro is a critical enhancement for merchants looking to improve their fraud management workflow. Instant triggers enable merchants to send notifications in real time to customers for communication and verification.
This not only minimizes manual effort but also enhances customer experience by keeping them informed throughout the order process. Whether it’s approving, reviewing or rejecting an order, Zapier Notifications provide the automation and flexibility needed to manage fraud efficiently and professionally.